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An out of focus image of an angler in blue holding a fish in one hand. The other hand, in focus, holding a small softbait by the ball-jig out towards the camera. The softbait has a white line coming off it with the title above CULLSHAD SLIM. In the bottom left of the image there's a PowerBait text logo for Berkley.
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An out of focus background with little detail. A hand, in focus, holding a small white and silvery metallic green softbait by the ball-jig out towards the camera. The softbait has a white line coming off it with the title above CULLMINNOW. In the bottom left of the image there's a PowerBait text logo for Berkley, above a transparent yellow honeycomb pattern.
Engineered in the Lab. Proven on the Water.
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PowerBait® Gel

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Gulp! Alive!® Saltwater Attractant

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Gulp!® Gel

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Be ready for every cast. The right fishing line is the foundation of control, feel, and confidence on the water. From Berkley line engineered for strength, sensitivity, and durability, this collection is built to perform when it matters most. Whether you’re working structure for bass close to home or making long runs offshore, the right line keeps you connected—because every bite starts with what ties it all together.

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engineered WITH INNOVATION. FUELED BY science. We've Done The Science. Now you catch the fish.
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